Soccer Mommy
Shares “Feel It All The Time” Music Video
Touring, Forever Dates Continue + International 2023 Dates Announced
Soccer Mommy releases a music video for “Feel It All The Time,” a standout, country-tinged track from her magnificent new album Sometimes, Forever.
She performed the Daniel Lopatin / Oneohtrix Point Never-produced track on Jimmy Kimmel Live! this Summer, and now the song gets an official video, directed by Zev Magasis (Alex G, Supreme). “‘Feel It All The Time’ is a song that felt really easy and honest for me as soon as I wrote it,” explains Sophie Allison. “It uses this idea of an old truck to kind of compare this feeling of aging too fast. There are also these glimpses of light and freedom, from something as simple as the wind in your hair, that can make you feel alive.”
Another track that pulls you in. Drawing on a variety of textures to build the expressive landscape whilst softer tones and organic rhythms build the depth of the structure, Soccer Mommy’s vocal notes soar above the instrumentation providing a raw attribute and exploring such delicate and intimate lyrics.
Sometimes, Forever is Soccer Mommy’s boldest and most aesthetically adventurous work yet, and it cements Sophie Allison’s status as one of the most gifted songwriters making rock music right now.The album sees Allison once again tapping into the turn-of-the-millennium sensibilities she’s known for, as she advances her self-made sonic world beyond the present and into the future with experimental-minded production, an expanded moodboard of vintage touchstones, and some of her most sophisticated song writing to date. Inspired by the concept that neither sorrow nor happiness is permanent, Sometimes, Forever is a fresh peek into the mind of an artist who synthesizes everything — retro sounds, personal tumult, the relatable disorder of modern life — into original music that feels built to last a long time. Maybe even forever.
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