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Hollerado Announce New Album Born Yesterday Due Out April 14th on Royal Mountain Records

February 28, 2017

Ryan Faist

Hollerado Announce New Album Born Yesterday
Due Out April 14th on Royal Mountain Records

Premiere “Grief Money” Lyric Video via BrooklynVegan

Preorders Available Now

Toronto, Canada’s most energetic indie rockers, Hollerado, have announced their new full length, Born Yesterday, due out April 14th on Royal Mountain Records (PUP, Alvvays, Mac DeMarco). To celebrate the announcement the band has teamed with BrooklynVegan to premiere the lyric video for their politically biting new track, “Grief Money”.

Hollerado excel at writing elemental rock & roll, the kind of music that’s fueled by performances so kinetic that it feels both satisfyingly familiar and refreshingly creative. Born Yesterday is a vibrant windows-down rock record that reminds listeners that guitar music can be fun and powerful at the same time. “Grief Money” is driven by a deep bass groove that lays the groundwork for big guitars and even bigger hooks. BrooklynVegan called it “a Gang of Four-style angular funk-punk attack”.

Watch “Grief Money” Lyric Video via BrooklynVegan:
http://www.brooklynvegan.com/hollerado-preps-born-yesterday-watch-the-anti-trump-grief-money-lyric-video/

The infectiousness of “Grief Money” belies its scathing lyrics that tear down exploitive distributions of power. Singer/guitarist, Menno Versteeg said, “We wrote this song before Trump was even a candidate. It’s sad that it’s an age-old problem; people who are stronger, wealthier, or more powerful trying to impose their will on others.” The singer does see some hope, saying, “we are now way past the point of worrying about being cheesy in a song. We have to say something whenever we have the chance. It doesn’t even have to be articulate, as long as the intention is true, the message will send. And we have to do the right thing whenever we can. Small acts of kindness and protest WILL make a difference.”

Hollerado, who have previously toured with and supported Weezer, Jack White, Flaming Lips, and Julien Casablancas’ Voidz, are looking to keep up their busy pace with a lengthy run of tour dates already announced for 2017. See full itinerary below.

Physical and digital preorders for Born Yesterday are available now.

Born Yesterday track list:
1. Born Yesterday
2. Don’t Shake
3. Brick Wall
4. Grief Money
5. I Got You
6. Rollerskater
7. Sorry You’re Alright
8. Eloise
9. Better Than The Cure
10. Age of Communication
11. If It Is Love

Tour Dates:
02/28 Glasgow, UK @ Barrowlands *
03/02 London, UK @ Brixton Academy *
03/03 Bristol, UK @ O2 Academy *
03/04 Nottingham, UK @ Rock City *
03/06 Southampton, UK @ Guildhall *
03/08 Brussels, BE @ AB *
03/09 Esch Sur Alzette, LU @ Rockhal *
03/10 Tilburg, NL @ O13 *
03/12 Euralille, FR @ Aeroneuf *
03/13 Hamburg, DE @ Grosse Freiheit *
03/15 Stockholm, SE @ Fryshuset *
03/17 Helsinki, FI @ TAVASTIA
03/19 Moscow, RU @ Stadium Live *
04/19 Toronto, ON @ The Indies at Canadian Music Week, Phoenix Concert Theatre
05/11 Montreal, QC @ La Sala Rossa
05/12 Ottawa, ON @ Zaphod Beeblebrox
05/25 Waterloo, ON @ Starlight
05/26 St. Catharines, ON @ Warehouse
05/27 Hamilton, ON @ Mills Hardware
05/29 Sudbury, ON @ Townhouse
05/31 Thunder Bay, ON @ Crocks
06/01 Winnipeg, MB @ Park Theater
06/02 Saskatoon, SK @ Amigos
06/03 Edmonton, AB @ Starlite Room
06/04 Red Deer, AB @ Bo’s Bar
06/07 Kelowna, BC @ Habitat
06/08 Nanaimo, BC @ The Queens
06/09 Victoria, BC @ Sugar
06/10 Vancouver, BC @ Commodore Ballroom
06/12 Whistler, BC @ Garibaldi Lift Company
06/14 Rossland, BC @ The Flying Steamshovel
06/15 Calgary, AB @ The Marquee
06/17 Regina, SK @ Exchange

* w/ Sum 41

Bio:
Hollerado’s debut album Record In A Bag came out in 2009 and received a Canadian JUNO award nomination for Best New Artist. Their incredible “Americanarama” video garnered over 1.4 Million YouTube views with its forcefully creative approach to video making, and the album spawned the Top 10 radio hits “Americanarama” and “Juliette” as well as Top 20 radio hit “Got To Lose.” The launch of White Paint followed, their 2013 studio release, which included the Top 10 song and video for “So It Goes,” a wrenchingly personal story about lead singer Menno Versteeg’s Dutch grandfather, whose life life was spared in World World II. Hollerado’s band ethos is centers around building a community of music loving fans, so it’s no surprise that 2015’s 111 Songs was a project where they wrote custom songs for specific fans. This exhaustive continuous songwriting project built the working framework for the release for their new album, Born Yesterday, a record that taps into the pillars of rock & roll.

 

www.hollerado.com

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1 Comment

  • Reply Sum 41 – Brixton O2 Academy, 02/03/17 – Everything Alyce May 15, 2017 at 2:08 pm

    […] new music, particularly when a band are playing so many different styles within a six-song set. Hollerado’s new album, ‘Born Yesterday’, is being released on the 14th of April. Because I love both the […]

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