Dad Rocks! Unveils new video for ‘Weapons’ [Video + UK Tour Dates]

October 15, 2011

Dad Rocks! is the solo project from Icelandic musical mastermind, Snævar Njáll Albertsson, best known as a member of Danish post-rockers, Mimas.

Albertsson will be releasing his debut album, Mount Modern in the UK on 7th November via Big Scary Monsters.

On his latest record, Albertsson switches to a sweetly, strummed acoustic, accompanied by piano, trumpet, violin, viola and a selection of well-timed handclaps. Mixing folkish rock and lo-fi guitars, he takes his cue from the likes of Bill Callahan, Owen, Why?, Akron/Family and Do Make Say Think. There’s a touch of pathos, a dash of irony… his seemingly naïve lyrics delivered with a cynical pop sneer.

His first single, ‘Weapons’ features Charles Spearin of Broken Social Scene and Do Make Say Think on cornet.

Mount Modern is licensed under Creative Commons. This gives fans the opportunity to legally share the music of Dad Rocks! and to remix and sample, as long as it’s non-commercial. A free remix-version of the album will also be released, and fans will be encouraged to remix the songs from the album.

“We do not wish to criminalize our fans, who may end up buying the artist’s t-shirts, paying for a ticket to a show or buying a vinyl or CD at this very show. Hopefully they will go on to spread the word to their friends on Facebook, Twitter and this thing called real-life. We are confident that people who follow us are mass-consumers of independent music and culture in one way or another. We have decided to work only with music licensed under Creative Commons. This way we allow fans to remix our artist’s work, and participate in creating the culture that surrounds us, instead of only consuming it. In a time where so many people have the tools to express themselves artistically, facilitated by new media, which allows individuals to sample and remix art and distribute it to thousands of people (potentially millions), we see no reason why we should limit this stream of creativity and reflection.” Dad Rocks!

Dad Rocks! Weapons

UK Tour Dates 2011:

1st November – The View, Folkestone
2nd November – Tamesis Dock, London
3rd November – The Caledonia, Liverpool
4th November – House-show, Newcastle
5th November – Henry’s Cellar Bar, Edinburgh
6th November – 13th Note, Glasgow
7th November – Royal Parks Cellar, Leeds
8th November – The Castle, Manchester
9th November – The Frog and Fiddle, Cheltenham
10th November – Olive, Norwich

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